Dan John

This is the perfect motto that describes the most sophisticated brand in our group, always filled with collections that reflect the well-balanced man and all his needs. Through perfectly tailored pieces, created for complete pleasure, modern men walk through the everyday life searching for happiness, winning new challenges and enjoying each moment life brings. Always striving for beauty given by the nature, the brand is fully committed to the motto TODAY.TOMORROW.ALWAYS, using up to 86% cotton from sustainable resources in creating their iconic pieces. This is the main reason that makes Boss one of the favorite brands whose pieces first come to mind when we think about the beautiful occasions in life, but also about preserving the nature as the only future for the youth.